Archive for October 2020
Trump vs. Biden: 78.69% of Painters Will Vote for This Candidate in 2020
Have you ever wondered if painting contractors are more likely to vote for Trump or Biden? Or, if they are conservative vs. liberal? If so, you’re not alone. As someone who used to work in politics professionally, it’s only natural it would interest me. In this video, I break down who painters are voting for…
Read MoreHow to Succeed in Business as a Painting Contractor
Hey guys, in the summer and in the early fall, I talk to painting contractors that are typically in a different situation than the painters that I talk to and the late fall. winter, and early spring. And here’s the difference. Often, those painters are truly struggling in their business. Now, a lot of people…
Read MoreOnline Marketing Tips for Painting Contractors
Many painting companies struggle to attract sustainable customers and cultivate long-term business relationships. This comes as a result of not attending to marketing strategies and poor business plans. Rather than focusing on developing an effective marketing plan, most painting contractors focus their energy on the painting itself. Outlined below are some simple and easy-to-implement online…
Read MoreHow to Generate More Reviews for Your Painting Business
Getting reviews for your painting business is essential for a lot of things. Number one, it really does help with SEO. And if you ever need help with that, John, in my office, builds painting contractor websites exclusively. So if yours isn’t generating leads, isn’t optimized, looks bad, looks dated, isn’t functional, whatever it is,…
Read MoreHow to Follow Up with Sales Leads for Painting Contractors
A successful marketing campaign will be followed by an influx of fresh new leads that will hopefully convert to customers. However, just because your campaign generated a bunch of new leads doesn’t mean they are guaranteed to generate business. The key to turning your leads into sales is developing a strategic follow-up plan. Here are…
Read MoreThe Top 4 Techniques for Making a Sale as a Painting Contractor
As we approach winter, which is where we are today, it’s not important that you just find more work. It’s important that you close more work, and it’s important that you get your billable rate where it needs to be. People think that the only thing you can do to make winter better is to…
Read MoreThe Most Essential Business Tools For Every Painting Contractor
I want to share something with you that I’ve never shared before. It seems trivial and for many of you, you may think, “Well, that’s kind of remedial,” but I’m here to tell you that it isn’t. You would think there would be some sort of very complicated approach that turns a painting business around.…
Read MoreTips for Responding to Negative Reviews for Paint Jobs
Online reviews are essential to the success of a painting company. In fact, 93 percent of consumers attribute online reviews as a primary factor in their purchasing decisions. To maintain a positive online presence, it is important for businesses to respond to both positive and negative reviews. However, there is a right and wrong way…
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