Posts by Brandon Lewis
5 Marketing Strategies, Ideas, & Tips Painters Can Steal from Politics
Click Here to Read the Original APC Magazine Article “Painting is just like politics… you’re always trying to cover something up.” This is a light-hearted joke I often tell while speaking to audiences of painting contractors in an attempt to explain the unusual transition I made in my career. I know this will diminish my…
Read MoreWhat the 2016 Election Means for Painting Contractors
Did you watch the first presidential debate? I did… In fact, we had a debate-watch get-together at the house. It was a good time. As you probably know, I spent my early career in politics working on U.S. Senate, U.S. House, and state/local races. I even wrote a book on it that’s still used at…
Read More3 Signs You’ll Triple Your Painting Business
Growing his painting company was easy because Dan was what I call a “tripler”… Let me explain. A “tripler” is an established painting company with 3 specific yet common characteristics. LISTEN HERE AS DAN EXPLAINS HOW HE TRIPLED HIS PAINTING BUSINESS (Full Transcript Below) Loading the player … #1 – A Big List of Past…
Read MoreThe 2 Best Ways to Market & Grow a Painting Company or Business – Free Audio Training and Transcripts
The two best ways to market a painting company or business are overlooked by over 95% of owners. Chances are, even if your painting business is grossing over $1,000,000.o0 in revenue, you’re missing out on them too – or at least not combining or implementing the strategies correctly. (article and full transcript continues below audio…
Read More3 Steps to Marketing, Selling, & Keeping Commercial Painting Leads & Contracts
Marketing for commercial painting leads is tough and few owners know the right way to go about it. Selling large commercial repaint contracts for top-dollar is even more difficult than generating the lead. But here’s the real shocker: All the BIG MONEY in the commercial painting world is made by KEEPING or retaining the customer…
Read MoreHow to Sell, Bid, or Estimate a Painting Job or Project: Free Training
In order to be successful, painters must understand the foundational principles of a selling system that works. If you’re stuck at billing rates that are much lower than you want and your profit margins are lean, then your painting company probably has a poor sales system in place. Having a high-quality, persuasion-driven sales process is…
Read MoreMarketing a Painting Business Is About Trust & Timing
Marketing and sales in a painting business so often boil down to two things: Trust & Timing. First, people buy from painting contractors that they know, like, and TRUST. If you wanted to look at trust as an equation, it’s equal to the number of interactions you have with someone times the quality of those…
Read MorePainting Contractor Magazines
Magazines for painting contractors are not found in the abundance they used to be. In fact, at the writing of this article, there are only six widely circulated publications to choose from. Below, find a list of painting contractor magazines in alphabetical order along with some information about the paint industry publications: Painter’s Weekly – This…
Read More5 Step Commercial Painting Marketing Formula
As seen in APC Magazine… For most painting contractors, residential repaints are the bread and butter of the business. However, they can be a real pain in the ass sometimes.. 1 – Dealing with emotional wives, husbands, and lay-about teenagers is frustrating 2 – Constantly shuffling your schedule and splitting up crews for tiny jobs…
Read MoreMarketing a Painting Business Effectively
Marketing a painting business effectively is much more than “dumb luck.” Recently, I gladly heard from an owner who reported some great news. “I just closed a $25,000.00 job that landed in my lap by ‘dumb luck,’” he told me. While I am certainly happy for this owner and he is a really hard worker…
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