Posts by Brandon Lewis
How to Hire Quality Painters for Your Painting Business
One of the most important tasks for business owners is hiring quality employees. For painting contractors, this requires due diligence during the hiring process to ensure you have a staff that you can trust. The hiring process can be tedious, but investing in hiring right will have long-term benefits for your painting business. If you…
Read MoreTips for Saving Money When Growing a Painting Business
Often, painting business owners want to focus on the aspects of their job that specifically involve painting, such as managing their team and booking more projects. This strategy can often result in other areas of the business—primarily marketing—failing to get the attention it needs and deserves. When marketing is left unattended, it often hurts a…
Read MoreHow to Use LinkedIn to Market Your Painting Business
Today, having a successful business requires harnessing social platforms. Often, painting businesses choose to prioritize Instagram and Facebook. However, LinkedIn is a powerful platform most painting contractors are missing out on. There are several features on LinkedIn that allow you to build your professional network, gain referrals, and showcase your work, making it a great…
Read More4 Common Sales Objections and How to Handle Them
As a painting contractor, a big part of your job is sales. This means that in order to be successful, you’ll need to master the sales process and how to navigate common sales objections. Part of landing consistent sales is knowing how to steer potential customers away from objecting, which requires communicating your value and…
Read MoreTips for Completing Your Painting Jobs on Time and Budget
While having skill and talent are necessary to a successful painting business, they aren’t the only abilities you need to have a strong profit margin and stay afloat. Without proper budgeting and time estimates, you’ll find it hard to retain customers and gain new ones. Plus, you’ll be in the red. If you’re constantly under-budgeting…
Read MoreWhat Are the Top Image-Based Social Platforms for a Painting Business?
Today, harnessing the power of social media is more important for businesses than ever before. In order to stay competitive, painting contractors should take advantage of social media. Specifically, image-based social platforms are a great way to show off the quality of your work through images. Posting quality before-and-after photos of painting projects to social…
Read MoreHiring Costs to Consider When Growing Your Painting Business
In most cases, growing a business requires hiring additional employees. Whether this comes in the form of marketing professionals or administrative staff, bringing on new team members is usually an imperative part of taking your business to the next level. However, it can also be expensive; one of the most significant costs of expanding a…
Read MoreHow to Estimate the Cost of Each Painting Job
Accurately estimating the cost of a painting job can be a difficult skill to acquire. On the one hand, bidding too high could cost you the job. However, pricing a project too low could result in a slim profit margin. Fortunately, with some simple strategies, you can ensure that you make profitable yet attractive estimates…
Read More4 Ways to Stand Out from Your Competitors as a Professional Painter
The painting industry is competitive. Owning a successful painting company requires constantly setting your business apart from the competition. Contemporary buyers are more educated than ever before, which has placed increased pressure on businesses to step up and showcase their value. To obtain a sizable portion of market share, you’ll need to find ways to…
Read MoreHow to Use Text Message Marketing in Your Painting Business
I am a big proponent of what we refer to as multi-step, multimedia marketing. I do not have a prejudice against any medium, mail, email, social media, etc. In fact, when it comes to reaching people directly, there are only five ways that you can do it, and text messaging is one of the mediums…
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