Marketing for Painting Contractors Recently, Chris Haught of Blogging Painters was kind enough to post an article I wrote for her entitled The BIGGEST Mistake in Marketing for Painting Contractors! Trust me: It's no exaggeration that over 90% of the painting contractors I initially speak with make this fundamental yet correctable mistake. All it takes to ...

As an exclusive benefit to APPC Members, we send out a done-for-you newsletter each month so you may stay in contact with your most important target market: past customers! Please find the documents below: Newsletter Marketing Quick Tip Sheet At Home Monthly NewlsetterTemplate for 6 x 9 Envelope August At Home Newsletter Template August Why do we ...

On July 5th, this Fireworks Stand Is Packing Up Unsold, Costly Inventory That Must Be Stored Until Next Year. In the Meantime, the Fireworks are Worthless to the Owner. July 5th is a terrible time to be selling fireworks, but it is a GREAT time to be buying them! On my way back to Tennessee ...

“Owners get in the mindset that ‘this is just painting’, so owners take their businesses for granted and let things slip. I’m amazed at how you can easily be so much better than your competition simply by using a few proven systems,” Kyle told me as we spoke for this month’s edition of the MRPS ...

Nick in New Hampshire is a rare breed. He is one of the few painting contractors to realize the importance of SIMULTANEOUSLY driving demand for his services through marketing AND expanding capacity through recruitment. More on this later… He has also experienced a 180 degree change in thinking about his painting business in the last ...

CAUTION: Before you read this article, I need you to open your mind, turn off your “we do that already” prejudices, and simply think about how you could do this better. Trust me – you can! How do I know you could do this better? Because I talk to 3-4 painting contractors each day who ...