Painting Company Marketing Plan Identifies 7 Overlooked Secrets

Most marketing plans for a painting businesses just “nibble around the edges.” They focus on making incremental, marginal improvements – yet fail to address the key performance indicators that can double or even triple profitability in a painting company.

In this video, I reveal the most important seven metrics in a painting business. More importantly, we unpack exactly what drives these metrics and how you can move the needle to improve them.

#1 The most important income goal you need to be setting (and why you have to move backwards to get there)

#2 The margin everyone talks about (yet few know what really determines it’s size – hint: it’s not the market)

#3 The top-line that’s interesting (but you can’t deposit it in your bank account)

#4 A number that predetermines how hard you’ll have to work (in the field and your sales department)

#5 How many projects you’ll have to produce (and why this number can vary widely)

#6 The most quoted yet misunderstood estimating metric (what move it is not what you expect)

#7 How many times you’ll have to go belly-to-belly with your prospects (it’s essential to know)

If you want to get serious about creating a marketing plan for your painting company, request the free report, cd, and video training series on this very page: The Secret Systems for Easy Repaint Profits.

Leave a Comment





Hear What Other Members are Saying:

Screen Shot 2020-01-31 at 4.06.20 PM
Jim and Lorraine

“Our first campaign reached $60,041.98! That's a huge percentage of our annual sales! You don't pick the peach orchard just one time. Different peaches ripen every day. Thanks for encouraging us to keep after it!”

Screen Shot 2020-01-31 at 4.09.01 PM
Eric

“15 requests for quotes and closed and/or completed $23,000 of work and I still have a few more to do. Conservatively this campaign will net $25,000 in found money in the first 45 days! Thanks Brandon!”

Screen Shot 2020-01-31 at 4.11.25 PM
Torlando

“This year has been the biggest year of growth for us. We're double where we were last year. I realized the real money in this business is in the marketing of the services - not the doing of the services.”

The 5 Keys for Success in ANY Economy

Discover the key to unlocking the hidden income potential in your painting business.